Finding Brand Inspiration

Finding Brand Inspiration

At the start of any new branding or design project, there’s a lovely honeymoon phase where nothing is decided and the sky is the limit. I’m a dreamer, and I like being in that wide open discovery phase. I’ve done this enough to know eventually, things start to click...
Ugh, I’m On Your Journey

Ugh, I’m On Your Journey

“I hate it when I realize I’m on someone’s journey.” Ouch. My husband declared this after he ordered audio equipment from a company for the first time. Within hours of placing his order, he got a phone call from a customer rep to confirm the order and thank him for...
Strategic Plotting

Strategic Plotting

June turns over to July soon, and with that, half of 2017 is a wrap. This midpoint is a good time to check in on strategic plans, goals, or intentions set for the year. There’s still reasonably enough time to reset, or to set a stretch goal if things are moving along...
Recipe for Collaboration

Recipe for Collaboration

When it comes to collaborative sessions, a little planning goes a long way. Choosing an activity that matches the purpose of your session leads to better productivity and outcomes, and often means more fun for participants too. One of my favorite things to do is...
Tools for Decision Making

Tools for Decision Making

Making decisions in a collaborative work environment can be pretty time consuming. Aside from any research or planning that might be needed to inform your process, big decisions often lead to meetings, presentations, discussions, and follow up documentation and...