Exploring Brand Concepts

Exploring Brand Concepts

Designing a logo for a new business is the ultimate of blank slates. No history, no existing perceptions, no legacy constraints. There also may not be full product lines, core values, or other helpful starting points. Even still, there’s always...
Finding Design Inspiration

Finding Design Inspiration

The blank page can be overwhelming. Sometimes a repeat project is even more challenging, trying to break from an existing design to make something fresh. Having a design process can make it all a little less intimidating. And you don’t need to have...