by Sara McGuyer | Aug 15, 2017 | Ideas |
“I hate it when I realize I’m on someone’s journey.” Ouch. My husband declared this after he ordered audio equipment from a company for the first time. Within hours of placing his order, he got a phone call from a customer rep to confirm the order and thank him for...
by Sara McGuyer | Apr 20, 2017 | Ideas |
Whether you realize it or not, you’ve already designed an experience for your audience. If you didn’t plan for it, you may have some unintentional interactions. Those accidental experiences might end up being good, but could also be chaotic, confusing,...
by Sara McGuyer | Feb 15, 2017 | Ideas |
You are a designer. You may not claim it, or even acknowledge it, but consider these questions: Have you ever planned an event? A family outing or vacation? Maybe set an agenda for a meeting? Or perhaps started a new initiative at work? I’m guessing you said yes...
