by Sara McGuyer | Apr 30, 2018 | Ideas |
We put a lot of weight on names to tell a story, be distinct, to feel “right” – even when it may be hard to articulate what “right” actually is. If that all didn’t make naming hard enough, imagine how it feels to finally land on what...
by Sara McGuyer | Mar 31, 2018 | Creativity |
Over lunch recently, a new contact shared his struggle to make innovation happen within his company. Hundreds of people. Many different roles and skill levels, and a varying appetite for innovation. Getting everyone on the same page had become a wicked problem. As he...
by Sara McGuyer | Feb 28, 2018 | Work |
Core values sometimes get a bad rap. There are plenty of companies who treat them merely as an item to check off the list. Once written, they go by the wayside, collecting dust in an annual report somewhere. But they can be an incredibly useful tool for...
by Sara McGuyer | Jan 30, 2018 | Culture |
Not everyone knows this, but Yes and Yonder wasn’t the first time I worked for myself. Let’s take it back to 2009. We were two years into the Great Recession. My husband’s company asked if we would consider relocating from Evansville to Indianapolis. This meant I’d...
by Sara McGuyer | Dec 21, 2017 | Ideas |
It will be holiday break before we know it. I can already feel the pull of family movie night with hot cocoa and marathon cookie baking. But I’m also looking at my to-do list, and there are a few important projects and tasks that just can’t wait until after break....
